Tiffany & Co.

  • Senior Analyst, Global Customer Analytics

    Location US-NY-New York
    Posted Date 4 months ago(9/16/2019 4:17 PM)
    Req #
    40381
    Category
    Global Digital Commerce
  • Overview

    The Senior Analyst, Global Customer Analytics will help develop, shape, and lead customer analytics and insights initiatives. This position will be responsible for analyzing marketing campaigns and customer behavior, executing ad-hoc analysis and supporting marketing projects as needed. The analyst is charged with helping to drive business growth through actionable insights gathered from customer data. The Senior Analyst will report into the Manager, Global Analytics and partner with Global Marketing and IT teams in fulfilling responsibilities and will also be responsible for presenting findings to various levels of senior management.

    Responsibilities

    • Leverage customer data, analytics and business intelligence to shape business strategies and key performance indicators.
    • Create customer centric dashboards for various levels of review, and own the insights & recommendations process to influence decision making.
    • Analyze current customer performance to uncover and quantify opportunities for improvement in our marketing and digital experiences.
    • Create, recommend, and execute measurement strategies and plans based on business goals.
    • Audit data collection implementations based on business objectives and best practices.
    • Participate in audience intelligence projects – creating behavioral segmentation models, profiling and detailing intent-based segments using survey and behavioral data, collaborating with other disciplines to provide a rich understanding of customer dynamics.

    Qualifications

    Required Qualifications

    • At least 2-5 years of experience in analytics; retail experience preferred but other consumer/customer focused industry roles also considered, with at least 2+ years of experience in using two or more of SAS, R, SQL and Tableau (other analytics tools/languages also applicable – e.g. Python, Hadoop etc.).
    • Bachelor’s degree in quantitative field, Master’s degree a plus.
    • Experience with customer or CRM data.
    • Experience designing measurement and analytic plans.
    • Basic knowledge of statistical methodologies and segmentation models.
    • Ability to gather, manipulate, and analyze large sets of data.
    • Ability to transform data to create a story with actionable insights.
    • Team player; ability to work with a diverse set of professionals.
    • Ability to manage multiple projects and deliverables in a fast-paced environment.
    • Excellent follow-through, prioritization skills, and attention to detail.
    • Exceptional writing and presentation skills.
    • Strong Excel and Powerpoint skills.
    • You must be passionate about the transformative power of data, and continually keep up to date on best in class data analytics practices.

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