The North America Digital Performance Marketing Manager is responsible for supporting Tiffany’s North American digital performance marketing program. The Manager will partner with our agency and must be an expert in Paid Search (SEM), as well as strongly versed in Integrated Search and lower funnel Paid Social, and Display marketing tactics. In this role, the Manager will work cross functionally with internal and external partners on overall strategies, implementing CRM initiatives, project managing the onboarding of new partners and overseeing the day to day management of the paid search marketing (SEM) efforts, as well as the integrated search program and all lower funnel digital marketing efforts. This role fills a critical function within a growing digital team and will be supported by cross functional team members.
Paid Search/SEO/Integrated Search
Qualifications 4-6 years of Performance/Digital Marketing experience within SEM and Paid Media with both agency and brand side experience.
Successful track record of increasing acquisition retention and conversions while managing against goals.
Strong attention to detail
Ability to collect data, analyze trends, identify strategic recommendations and present them in a logical manner
Excellent written and verbal communication skills (ability to synthesize, organize and present data) for interacting with internal clients of all levels and functions
Organized, self-motivated, hardworking, dedicated, with a strong sense of accountability
Strong multi-tasker who pays close attention to detail and is a natural problem-solver
Proficient with Microsoft Office Suite (Word, Excel, Outlook, PowerPoint)
Certification in Google Adwords