Tiffany & Co.

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Senior Analyst, A/B Testing and Website Optimizations

Senior Analyst, A/B Testing and Website Optimizations

Req # 
33978
Location 
US-NY-New York
Posted Date 
11/2/2017
Category 
E-Commerce

More information about this job

Overview

Responsible for analyzing performance of global website optimizations, across A/B testing (primary) as well as customer experience enhancements through new Tiffany.com features, functionalities, and campaigns (secondary) in support of continuously improving the website customer experience for Tiffany customers. Additionally, this individual will be responsible for setting up A/B tests in Adobe Test & Target tool. This role will report into the Manager, Global Tiffany.com Customer Experience Analytics and will partner across Global Omnichannel, Tiffany.com Operations, Digital Creative, Marketing, eCommerce leads, IT and outside vendors in fulfilling responsibilities.

Responsibilities

  • 3-6+ years of experience in analytical roles
  • Prior experience with Adobe Test & Target tool preferred, and prior experience with A/B testing is a must
  • Must have deep knowledge and comfort with Omniture & Google Analytics tools
  • Must have familiarity with statistical concepts, including statistical significance testing, test duration & impact sizing, and multivariate testing
  • Must have strong general business acumen; you are an analytics guru with business minded saavy
  • Must have basic understanding of HTML, CSS and other web development concepts
  • Must have basic understanding of Digital Asset Management concepts
  • Must have prior experience in Content Targeting and Personalization
  • Proficient in MS Excel and PowerPoint
  • Hands-on, “get-it-done”, results-driven mentality
  • Logical and creative thinker; comfortable with ambiguity and solving complex business problems
  • Passionate about retail and applying analytics to solve business problems and generating insights
  • Strong project management and communication skills
  • Experience working with cross-functional teams

Qualifications

  • 4-7+ years of work experience in Ecommerce/ Website Operations/ Digital Marketing Content
  • Must have prior experience with Adobe Experience Manager (AEM) web content management system
  • Must have basic understanding of HTML, CSS and other web development concepts
  • Must have basic understanding of Digital Asset Management concepts
  • Must have experience with creating multiple versions of assets using web content management systems
  • Understanding of Content Targeting and Personalization is a plus
  • A/B testing experience (Preferred, but not required)
  • Experience with web analytics tools as Omniture & Google Analytics (Preferred but not required)
  • Infectious energy for building best in class, customer centric eCommerce experiences
  • Self-Starter, proactive and flexible; must be comfortable with ambiguity
  • Skilled at managing multiple projects, tight timelines, and doing so flawlessly and with a great attitude
  • Experience working across and influencing cross-functional teams including IT, Marketing disciplines, vendors/consultants and ideally also multiple global counterparts
  • Superb project management expertise including excellent multi-tasking, prioritization and organization skills
  • Experience working in a fast paced environment with constant changes
  • Strong all-around athlete: you are proactive, have the ability to wear many hats, successfully partner with many different teams, and enjoy doing it
  • Collaborative, team player

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